Subscription terms

What applies when you start a trial or buy a subscription.

Last updated: 16 October 2026

These terms apply when you start a trial or buy a paid KINND subscription. You accept them by ticking the box at payment. They add to our terms and conditions. If the two differ on a subscription matter, these subscription terms apply.

This is a translation. If the Danish and English versions differ, the Danish version applies.

1. Seller

The subscription is sold by WURK ApS, CVR no. 37547395, Skoleholdervej 91, 2400 Copenhagen NV, Denmark. VAT no. DK37547395. You can contact us at support@kinnd.eu.

2. Plans

KINND comes in three plans: Free, Parents and Family.
What each plan includes, such as the number of children, storage and features, is shown at kinnd.eu/pricing and in the app before you buy.
The plan covers the children in your family circle. The person who pays owns the family circle. You can only own or be a member of one family circle at a time.
Co-parents and guardians you invite to a child get the plan’s features for that child without paying.
With Family you can also invite other parents into your family circle. They do not pay themselves as long as they are in your family circle.
An account that stays within the Free plan can remain on Free with no time limit and no payment.
We may change what the plans include and their limits. If we lower a limit, we delete nothing, but you cannot add more than the new limit. If a change materially worsens your use, you are told at least 30 days in advance and can cancel at no cost.

3. Prices and VAT

Prices are in Danish kroner (DKK) and include 25% VAT. You see the total price before you pay.
You can pay for one month (30 days) or one year (365 days) at a time. The period runs from the day you pay, not from the calendar month.
Yearly payment gives a discount, which is shown on the pricing page.
You pay the price you accept at payment until the price changes under section 13.

4. Trial

You can get one free 30-day trial. Each person can only get one trial.
To start the trial you must add a payment card. Nothing is charged when the trial starts.
We notify you by email and in the app 7 days and 1 day before the trial ends.
When the trial ends, your subscription starts and we charge your card for the first period. You pay the price you accepted, or the price in force at that time if it is lower.
You can cancel during the trial without paying anything. The trial then ends immediately and you move to the Free plan.
If the payment is declined when the trial ends, the subscription does not start. See section 10.

5. Payment

You pay by card through our payment provider Quickpay. KINND does not see or store your full card number. We only store the card type, the first and last four digits and the expiry date.
We charge in advance for each period: when you buy, when the trial ends, and then at each renewal.
The subscription renews automatically for a new period of the same length until you cancel.
You receive a receipt with VAT and an invoice number by email after each payment.
You can change your payment card in the app under Subscription.

6. Failed payment

If a renewal is declined, the subscription ends immediately. We do not try to charge the amount again.
You are notified by email and in the app, so you can update your card and buy the subscription again.
What happens to your children’s data is described in section 10.

7. Changing plan

You can switch between Parents and Family in the app. The change applies immediately.
The new price applies from your next payment. Nothing extra is charged, and nothing is refunded for the period you have already paid for.
You can only switch to a smaller plan if your usage fits it, such as the number of children, invited people and storage.
To switch between monthly and yearly payment, write to support@kinnd.eu. The change applies from your next payment.

8. Right of withdrawal

You have a 14-day right of withdrawal under the Danish Consumer Contracts Act when you buy a subscription. The period runs from the day the agreement is made. You do not need to give a reason.

If you start with a trial, you can also cancel for free until the trial ends, see section 4.
You withdraw by using the withdrawal function in the app under Settings – Subscription – Withdraw from purchase, by writing to support@kinnd.eu, or by using the model withdrawal form at the end of these terms.
We confirm receipt by email without undue delay.
We refund no later than 14 days after receiving your notice, using the same means of payment you used.
When you buy, you ask us to start the subscription immediately. If you withdraw, we may therefore keep a proportionate part of the price for the days you have had access.

9. Cancellation

You can cancel your subscription at any time in the app under Subscription, or by writing to support@kinnd.eu.
Cancellation takes effect at the end of the period you have paid for. You keep the plan until then, and nothing more is charged.
Nothing is refunded for the rest of the period, except as follows from the right of withdrawal in section 8 and the rule below.
As a consumer you can always cancel with one month’s notice to the end of a month once five months have passed since the agreement was made, under section 28 of the Danish Consumer Contracts Act. In that case we refund the prepaid amount for the time after the cancellation takes effect.

10. When a subscription ends

A subscription ends when you have cancelled it and the period has run out, when a payment is declined, or when the trial ends without payment.

Your account moves to the Free plan. Your account is not deleted.
If your usage fits the Free plan, you keep all your data. Features that need a paid plan are hidden, but no data is deleted.
If your usage exceeds the Free plan, the children who were in your family circle are hidden for everyone with access to them.
Other parents in your family circle and people who had access through your plan lose that access.
A hidden child’s profile, own moments and media are deleted 90 days after the subscription ended. All parents and guardians of the child are notified by email and in the app 90, 60 and 7 days before deletion, with the exact date.
If you pay again, or another parent or guardian takes over the child before then, everything comes back unchanged.
Until deletion you can get your original media by contacting us.

11. Co-parents and taking over a child

The person who pays owns the family circle and is responsible for payment. Co-parents and guardians do not pay for the children in your family circle.
Any parent or guardian of a child can at any time move the child into a family circle they pay for or are a member of. This also applies when the child is hidden under section 10.
When a child is moved, the new family’s plan applies to the child immediately, and the other parents and guardians are notified by email.

12. Discount codes and offers

If an offer or discount code applies to your subscription, its conditions, such as duration and price, are shown when you get it.
A discount code can only be used once per person and only for the plan it applies to.
You can only have one offer at a time. Offers cannot be combined.
When the offer ends, you pay the normal price for your plan.

13. Price changes

We may raise the price with at least 30 days’ notice. You are notified by email and in the app.
The new price applies from your first payment after the date we have given. You can change plan or cancel before the new price applies.
If we lower the price, the lower price applies from your next payment.

14. Deleting your account

If you delete your account while you have a paid subscription, the subscription ends immediately. Nothing is refunded for the rest of the period, except as follows from sections 8 and 9.

15. Refunds and disputes

Refunds are made to the payment card you paid with.
If you believe a payment is wrong, write to support@kinnd.eu and we will correct the error. You also have the right to dispute the payment with your bank under the rules for your card.

16. Changes to the subscription terms

We may change these terms. Material changes are notified by email or in the app at least 30 days before they take effect. If you do not accept the change, you can cancel before it takes effect.

17. Complaints, governing law and venue

Write to support@kinnd.eu first. If we cannot find a solution, you can complain to the Danish Centre for Complaint Resolution (Center for Klageløsning), Nævnenes Hus, Toldboden 2, 8800 Viborg, Denmark, through naevneneshus.dk. If you live in another EU country, the European Consumer Centre in your country can help.

The agreement is governed by Danish law, and disputes are settled by the Danish courts. If you are a consumer living in another EU country, you keep the protection given by the mandatory rules of your country of residence and can bring proceedings there.

Model withdrawal form

Complete and send this form only if you want to withdraw from the agreement.

To WURK ApS, Skoleholdervej 91, 2400 Copenhagen NV, Denmark, support@kinnd.eu
I hereby give notice that I withdraw from my contract for the following service: KINND subscription
Ordered on:
Name of consumer:
Account email:
Date: